STERLING PROMOTIONS, IN ASSOCIATION WITH THE RIVIERA HOTEL & CASINO, ARE PROUD TO LAUNCH A MAJOR SERIES OF BOXING EVENTS COMMENCING OCTOBER 15, 2011
ESPN International Will Exclusively Televise These World Class Boxing Events
Las Vegas, NV-The Riviera Hotel & Casino will host “Sterling Night of Fights,” a ten event professional boxing series, put on by legendary fight promoter Sterling Promotions and IPWerks.com to be televised on ESPN International from the iconic Riviera Hotel & Casino in Las Vegas. These exciting events promise to deliver the best in world class boxing with the first show commencing on Saturday, October 15. Future shows are currently schedule for December 17, February 11, March 10, April 7, and May 26, with additional event dates in 2012 to be announced next year by Sterling Promotions and The Riviera Hotel & Casino.
Sterling Promotions’ event promoter, Sterling McPherson, is one of the most recognized individuals in the boxing business. He managed world-class talent such as former IBF Heavyweight Champion Francois Botha, former two time WBC Middleweight Champion Keith Holmes, former WBA Heavyweight Champion Michael Dokes, and former undisputed Heavyweight champion “Iron” Mike Tyson which Mc Pherson took to China in December of 2010 where Tyson was named the ambassador of boxing in China. Mr. McPherson, a man who has a first-class reputation with the international boxing community said “I am excited about the partnership with the Riviera Hotel & Casino as the home for “Sterling Night of Fights” and look forward to a long lasting relationship. Now world class boxing will return October 15, 2011 and be televised exclusively on ESPN International. We are looking forward to delivering the best in exciting entertainment to our fans at ringside and millions of viewers around the world.”
Chief Executive Officer of the Riviera Hotel & Casino Andy Choy stated "The Riviera is committed to bringing exciting, high profile events to the property. We believe our partnership with Sterling Promotions will be instrumental in achieving this goal. With all the events being broadcast on ESPN International we expect to be a big part of a boxing resurgence, not only in Las Vegas, but worldwide.”
The television commentary team for the October fight will be headed by the legendary boxing Hall of Fame broadcaster “Colonel” Bob Sheridan. The former undisputed heavyweight world champion James “Buster” Douglas will be assisting Bob Sheridan with the commentary.
The main event and co-main bouts, featuring top rated boxers, for the first scheduled show on October 15 will be announced shortly.
Ticket prices for the October 15, 2011 event will be starting from only $25 and will be on sale at the Riviera Hotel & Casino Box Office, 877.892.7469, www.rivierahotel.com, or www.ticketmaster.com. The event is open to all ages. For sponsorship and merchandising opportunities, contact Bill Uglow of IPWerks.com at www.IPWerks.com
About The Riviera Hotel & Casino
Celebrating more than 55 years of non-stop entertainment, the Riviera Hotel & Casino is one of the iconic casino and hotel destinations in Las Vegas. With over 2,000 hotel rooms and 160,000
square feet of convention space, the Riviera brings a rich tradition of quality, service and hospitality excellence. Located on the north end of Las Vegas Boulevard, the Riviera features over 100,000 square feet of casino space with all of the latest games along with award winning entertainment and a variety of dining options.
Contacts:
Rani John
215.498.5977 (cell)
702.566.9672 (office)
